High Point Baseball Inc is the non-profit organization operating the baseball team that plays in the Atlantic League of Professional Baseball in a brand new, approximately $36M, downtown ballpark named Truist Point, previously known as BB&T Point. Expected to enhance the rich baseball history in North Carolina, High Point Baseball is part of the fastest growing family sport in America. High Point Baseball is committed to providing superior customer service and quality, affordable family entertainment experiences for the Triad of North Carolina.
2020 Best New Construction Project: Commercial Real Estate Awards - Triad Business Journal
2020 CPN Star Award - Projects Over $25M
2020 DBIA Southeast Region Best Athletic Facility Award
2019 Atlantic League Ballpark of the Year
2019 ENR Best Projects Award - Sports & Entertainment Category
2019 ABC Carolinas Merit Award - Other/Specialty Category, $25M-$50M
Coy O. Williard, Jr. - Chairman
Scott A. Tilley
A veteran of Minor League Baseball, Fisch began his career in baseball in 1989, holding management roles in multiple locations. A former Vice President/Assistant General Manager for the Hickory Crawdads, Carolina Mudcats, and Winston-Salem Warthogs, he has tremendous experience in fan engagement and venue management. Most recently, Fisch spent five years with Wake Forest University as the Associate Athletic Director of Fan Engagement/Venue Management/Championships.
With a career in professional and collegiate sports, Christian Heimall is the General Manager of the High Point Rockers. His role will include everything from baseball operations and staff hiring to in-game entertainment and public relations. He has a heavy background in media relations and promotions in various markets including New York, New England, and the Midwest. Christian holds the distinction of being the first person ever to propose during a Rockers game, despite remembering the day of that his fiance said she never wanted to get engaged at a sporting event (she still said yes!).
Javik Blake enters his first season with the Rockers in 2021 and first season in pro baseball as a play-by-play broadcaster, assistant social media director and media relations assistant. The Norton, Mass. native is currently a rising junior at Elon University where he serves as a play-by-play broadcaster for Elon Phoenix baseball, basketball and soccer. In 2020, Blake was ranked as the 10th best collegiate broadcaster in the country by the Sportscasters Talent Agency of America during their annual Jim Nantz Award rankings, making him the highest ranked freshman in the history of the award. Prior to the Rockers, Blake spent the 2018 and 2019 seasons with the Wareham Gatemen of the Cape Cod Baseball League. When not at the ballpark, Blake can be found watching, listening, reading or talking about baseball in just about any capacity!
Originally from Ohio, Trevor Burk joined the High Point Rockers in 2021 as the Business Manager. Although he is new to the Rockers, he is no stranger to the baseball world. A graduate of Kent State University, Trevor has interned with the Akron RubberDucks for two seasons as a finance and game day intern. He also served as the team manager of the Kent State baseball team for five seasons. His prior experience will assist him in supervising and leading the Rocker’s operations, as well as ensuring productivity and efficiency. When Trevor isn’t at Truist Point, he enjoys spending time with friends, going to the gym, and cheering on his favorite baseball team, other than the Rockers, the Cleveland Indians.
Abby Davis joined the Rockers as an account executive in 2021. Growing up in the Triad, she is no stranger to High Point but wants to see what all the “Hype” is with the Rockers. A 2020 graduate of North Carolina State University, she earned her Bachelor of Science degree in Sport Management, graduating Summa Cum Laude.
Prior to joining the Rockers, Davis gained experience in media relations, marketing and ticket sales for the HiToms, a member of the Coastal Plain League. She also has experience with Pack TV, serving as a director, reporter and broadcaster.
When Abby isn’t at the ballpark, she is most likely taking it easy with her dog Rosebud. She is excited to be part of the Rocker’s organization and continue to see the team and High Point area continue to grow.
With previous experience in Collegiate Baseball and Minor League Hockey, Caroline Cooling joined the High Point Rockers in 2019. A graduate of the University of North Carolina, Caroline volunteered and interned with the Diamond Heels for three seasons within the marketing and in-game promotions department. With previous internship experience with the Charlotte Checkers, Caroline is excited to be back in the world of baseball and professional sports. She is happy to provide fans the opportunity to purchase season tickets or arrange group events and also focuses on corporate partnerships to help grow their presence in High Point!
Kendrick Fruits returns as the lead play-by-play broadcaster for the High Point Rockers, after assuming the role near the end of the 2019 season. Prior to that time, he had been broadcast assistant to Kevin McMahon with the Rockers. A 2016 graduate of Appalachian State University, Fruits was in the broadcast booth for App State football, baseball, basketball, and softball on the student radio station and AppStateTV. After graduating, he worked as a solo broadcaster for the expansion Muhlenberg County Stallions of the Ohio Valley Summer Collegiate Baseball League. Before arriving at High Point, he was the Media Relations Intern with the Danville Braves (then the Rookie affiliate of the Atlanta Braves in the Appalachian League) in 2017. An avid student of the game’s history, Fruits’ spare time is filled with sports books, sports documentaries, sports board games like Strat-O-Matic and History Maker Baseball. He lives in Winston-Salem with his wife, Alyssa, and their 2-year-old German Shepherd/Lab mix, Gus.
Leaving New England winters behind was a great decision for this New Hampshire native. Joining the Rockers as an intern in 2021 evolved into her position as Fan Experience Coordinator. Acknowledging and appreciating our enthusiastic fans is her number one priority. She will concentrate her efforts on maximizing attendance, design marketing and promotional opportunities, creating game day scripts, supporting vendors and staff members, and arranging pre-game entertainment to enhance our fans experience. Shaylyn has prior experience with the National Association for Auto Car Racing (NASCAR) along with virtual/live event production. When she isn’t “horsing” around with HYPE, she can be found practicing yoga, traveling, and hiking with her rescue dog Willa Mae. She is thrilled to be a part of the Rocker’s family, to encourage fan participation, and be a part of the excitement in the greater High Point area!
Although new to the world of professional sports, Susan Ormond is no stranger to providing quality entertainment to all in the Triad. As the Rockers Director of Ticket Sales, Susan will be in charge of developing various ticket plans, including group outings and season ticket perks, as well as the hiring of the Rockers sales staff. Previously, she spent five years at Wet'n Wild Emerald Pointe Water Park helping thousands enjoy their summers. Susan is originally from Ohio, attended college in Kentucky and has lived in the Triad since 2000.
New to North Carolina, but not baseball, Shane Poling is the Facility Operations Manager for the Rockers. Shane has a long line of experience in baseball working with the Prospect League's Chillicothe Paints for five years and one season with the Indianapolis Indians. Shane will spearhead facility rentals, hiring of game day staff, turf management, oversee security and the clean-up crew, and assist in set up and tear down of each event.
A native of Guilford County, and graduate of UNC-Greensboro, Tyler is responsible for all food & beverage aspects of all events at Truist Point. He has plenty of experience in concessions across a multitude of sports including the NFL, NBA, NASCAR, MLS, Minor League Baseball, and collegiate athletics, including ACC Basketball Tournaments. Tyler and his staff are constantly finding new and exciting items to offer fans at Rockers games while also working to ensure any private event at Truist Point has the catering of a five-star venue!
Steve Shutt joined the Rockers in 2021 after spending 40 years in the athletic communications field, primarily at the college level. He most recently served for 13 years as the Associate Athletic Director for Athletic Communications at Wake Forest University. In his role with the Rockers, Shutt assists the staff in all aspects of communications including publicity and public relations while continuing to develop relationships with the media.
Shutt has an extensive background in baseball including serving as the Tournament Director for the Southern Conference Baseball Championship from 2001-05 and as the play-by-play voice for Wake Forest baseball from 2012-15. Shutt has spent time in college athletics as a sports information director, assistant AD and associate AD at Indian River State College, Bowling Green State University, New Mexico State University, as well as at Wake Forest and the Southern Conference. He is a 1980 graduate of Bowling Green where he earned a Bachelor’s degree in journalism.
Steph, a New York native, is a seasoned veteran who is returning to the baseball world after taking a 3-year hiatus. She started her career in the sports industry in 2011 while working for an independent team right outside of NYC. While working for the Rockland Boulders, now the New York Boulders, she gained experience in promotions, operations, community relations, fulfillment, and also helped the sales and ticketing departments on occasion. After spending 6 years with the Boulders, Steph relocated to the Midwest to gain more knowledge by working for the Single-A affiliate for the Houston Astros, the Quad Cities River Bandits, as the Director of Promotions and Fulfillment for the 2017 season. Using her marketing degree and extensive baseball background, Steph will be enhancing the Rockers' entertainment from all angles. When she is not at the ballpark, she's typically hanging out with the 2 dogs at the park or with her fiance who also holds the distinction of being the first person ever to propose during a Rockers game, despite her telling him years ago that she never wanted to get engaged at a sporting event (she still said yes!).
Keefe has spent over 25 years in professional baseball both as a player and manager. His 17-year career as a manager includes 864 total wins, two regular-season championships, and one league title. His resume also includes three Can-Am League Manager of the Year awards. During his managerial career, Keefe has had more than 30 players signed by Major League Baseball affiliates. In 2016, Stephen Cardullo became the first of Keefe's former players to reach "The Show" with the Colorado Rockies. In 2020, pitcher Justin Topa earned a spot on the Milwaukee Brewers playoff roster.
In his first season piloting the Rockers, Keefe guided them to a 74-66 record, securing a playoff berth in High Point's inaugural season.
It takes a team to build a multi-use stadium that will be an exciting part of downtown High Point for many years to come and we are proud of these terrific partners. With years of experience building stadiums and beyond, we have a team to build a fantastic facility for over 80 home games of professional baseball, soccer tournaments, football games and even concerts.